Salesforce In Use
UNC Charlotte uses Salesforce to support students, employees, alumni, and campus operations. These tools are alreadying helping to improve communication, manage support requests, organize data, and make services easier to use.
Service & Support
Case Management
Helps campus teams track and respond to questions, requests, and support needs.
Used by:
- Niner Central
- HR Connect
- School of Professional Studies
Charlie
An AI-powered virtual assistant for IT support.
Charlie helps users:
- Find answers
- Get help faster
- Connect to support
- Submit tickets
Communications & Engagement
Marketing Cloud
Helps campus teams send targeted emails and communications.
Used by:
- UComm
- Advancement
- Business Affairs
- School of Professional Studies
- Graduate School
- OneIT
- Enrollment Management
Ascend
Supports fundraising, alumni engagement, and donor relationships for University Advancement.
Operations
Space & Licensing Sales
Supports the Division of Research in managing partnerships, space usage, and licensing activities.
Data & Reporting
Tableau
Provides dashboards and reports to help teams make informed decisions using data.
Together, these solutions reflect UNC Charlotte’s use of Salesforce as a connected platform to enhance service delivery, strengthen relationships, and support efficient operations.